Harare, Zimbabwe – In a strategic move to solidify its leadership in the high-value data market, NetOne has launched a groundbreaking new product portfolio, the ‘Big Beautiful Bundles’ (BBB).
Designed as a premium, US Dollar-denominated solution, BBB is set to address the escalating demand for reliable, high-capacity broadband connectivity among Small and Medium Enterprises (SMEs), corporate clients, and heavy data users.
The BBB offering, currently a three-month promotional pilot, is engineered to empower professionals and businesses with unparalleled data volumes and optimized speeds, ensuring uninterrupted productivity for critical operations like online meetings, cloud services, VPN access, and bulk downloads.Speaking about the product, NetOne Group Chief Executive Officer, Engineer Raphael Mushanawani, emphasized that the new product is a direct response to the evolving needs of the market.
“The ‘Big Beautiful Bundles’ are precisely the kind of innovative solution the market has been looking for,” Engineer Mushanawani stated.
“At NetOne, we are not just a telecoms provider; we are a listening organization. We have heard the calls from our business customers and professional segments for a robust, predictable, and high-speed data product, and we have responded. The BBB portfolio underscores our commitment to driving digital transformation by delivering tailored solutions that meet and exceed customer expectations.”
The BBB portfolio features three distinct bundles—BBB 100, BBB 150, and BBB 200—offering speeds of up to 15 Mbps and total data volumes ranging from 100GB to 200GB, all valid for 30 days.
A key innovative feature is the intelligent data segmentation, which includes a dedicated ‘Off-Peak’ data pool available from 1 AM to 7 AM.
This allows customers to schedule large-scale data-intensive tasks like system updates and backups during non-peak hours, maximizing value and optimizing network efficiency without compromising daytime performance.
“This is not just another data bundle; it’s a productivity tool,” NetOne VAS and Products team explained.
“The combination of high-speed tiers, substantial data volumes, and the smart off-peak allocation provides a superior and cost-effective connectivity experience that is currently unmatched in the market.”
The launch of BBB is a clear testament to NetOne’s culture of innovation and customer-centricity. By focusing on the specific needs of high-value segments, the company aims to enhance its Average Revenue Per User (ARPU), attract new subscribers, and reduce churn by offering a compelling alternative to existing solutions.
The initiative also reinforces NetOne’s thought leadership, positioning it as a forward-thinking telecoms provider capable of anticipating and fulfilling the sophisticated demands of a digital economy.The BBB bundles are now live and accessible to all NetOne prepaid customers via the *379# USSD menu.
The pilot phase will allow NetOne to gather critical market data and customer feedback to refine the product before a potential full-scale rollout.
